If you can't measure it, you can't improve it. In Chapter 13 of The Internet Driven Sales System, we focus on Tracking, Measuring, and Quantifying ROI, the data layer that brings clarity, accountability, and confidence to your entire marketing strategy.
This chapter shows you how to install the tools and tracking systems that reveal exactly where your leads come from, how they convert, and which channels are delivering real return on investment. From Google Analytics and call tracking to CRM-based reporting inside Ignytor, we help you set up a clear feedback loop that allows you to redirect your sails based on the data to maximize lead flow and revenue growth.
You'll learn how to identify your true cost per lead, customer acquisition cost, and lifetime value, metrics that give you the power to scale profitably and cut waste. No more guessing if something’s working. With the right reporting in place, you’ll know.
Data shouldn’t be overwhelming. It should be empowering. This chapter equips you with the dashboards, benchmarks, and visibility needed to manage your sales and marketing team effectively. One of the best parts of the tracking solutions through Ignytor is the call tracking system. You will know each day if a sales person is performing or not. No more guesswork, you see and hear their recorded calls and can make personnel decisions immediately based on their activity.
Now that you’ve seen the full system, it’s time to apply it to your business. In the conclusion, learn how to get your free audit and activate the IDS System today.